Here’s how you can build your very own viral Moru Doll keychain from scratch, which comes in over 40 types with a wide range of accessories at just S$22

by Sheree Chua

Be it taking public transport, cafe hopping or simply setting foot outside my house, I’ll never fail to notice a cute and overly prominent bag charm hanging on someone’s shoulders.

Unless you’re living under a rock or aren’t very fashion-inclined, you should know by now that bag charms are the in-thing at the moment. All the IT girls around the world are doing it, so that means we gotta do it as well.

Korea is obviously one of the trendsetters, though the girls there have recently set their eyes on a particular style (or character, to be more specific): Moru Doll.

Ina Kraft Studio
Photo: @inakraftstudio/instagram

I bet you’ve seen them all over social media lately but if you’ve yet to, it’s basically a hand-sized doll crafted from special hair wires. Their popularity stems from the endless possibilities for decoration, allowing you to customise them however you like.

And, you can do exactly that at Ina Kraft Studio. In fact, you’ll build your very own Moru Doll from scratch.

Ina Kraft Studio
Screencap from @inakraftstudio/tiktok

There are over 40 Moru Doll designs to choose from here, coming in a wide range of patterns, colours and even shades.

As someone who loves the colour blue, I can already foresee myself having a hard time deciding between cobalt or baby blue.

For S$22 per Moru Doll, you can doll (no pun intended) them up in three free accessories, which include miniature-sized costumes, sunglasses, bows, necklaces and more.

Ina Kraft Studio
Screencap from @inakraftstudio/tiktok

Want to spoil your Moru Doll rotten? Dress them up with extra clothes or accessories for just S$2 each.

Once your Moru Doll is completed, all you’ve to do is attach the keychain or bag chain (which comes complimentary as well) to it. Don’t forget to snap a pic of your cute companion!

Screencap from @inakraftstudio/tiktok

Each session tends to last around an hour, making it a fantastic activity to do with your partner or bestie. It can also be a stellar idea for bachelorette or birthday parties as Ina Kraft Studio hosts private group events.

Screencap from @inakraftstudio/tiktok

If Moru Doll isn’t your thing, the DIY Nail Press-Ons workshop allows you to create your very own custom nail designs for S$38 per person.

Ready to book your spot? Slide into their DMs on Instagram or shoot them a WhatsApp message! Do note that a S$20 deposit is required to secure your slot!

What will your perfect Moru Doll keychain look like?

Ina Kraft Studio
Instagram
📍80 Changi Road, Centropod@Changi #01-03, Singapore 419715
🕐 11am–8pm (Tue to Fri), 11am–5pm (Sat), Closed on Mon & Sun

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