Sony Days 2025 Mid-Year Promotion is back with deals and more

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Calling all Techies! It’s time to channel your inner Karate Kid, because the long-awaited Sony Days 2025 Mid-Year Promotion: Master The Power is finally here.

From 16 May to 30 June, Master the Power shines the spotlight on Sony’s newest tech line-up. Step into a world of excitement with Sony Store in-store promotions and fun-filled activities.

From cutting-edge cameras to smart gadgets, now’s your chance to take your tech life a notch higher.

Spoiler alert: Sony microphones are 50% off (calling all marketing girlies who need a good mic for voiceovers).

Sony lens filters are also 40% off, so you can finally add accessories to your camera without feeling the pinch in your wallet.

For purchases S$350 and above, try your luck at the Karate Chance Wheel and stand to win up to S$15,000 worth of products and vouchers.

Prizes include a premium Soundbar worth S$999, stylish headphones worth up to S$299, and Sony Store vouchers so you can shop till you drop. Of course, there are also exclusive Sony premiums that you can’t get anywhere else.

Excited? Check out the full range of discounts and products here. But before that, here’s the scoop on Sony’s newest tech lineup.

I can’t be the only one loving a good movie night — but from home.

Well, now you can master the art of cinema at home with the BRAVIA 8 65” (available exclusively at all Sony Stores) and the BRAVIA Theatre Bar 6.

They’re designed to bring you cinema-level visuals, right from the comfort of your sofa.

Eager to try your hand at cinematography but unsure where to start?

Master the world of photography with Alpha Cameras. Photography might seem daunting, but Alpha is here to help you capture the world as you see it.

Or, kill three birds with one stone with the new Xperia™ 1 VII, powered by BRAVIA’s cinematic brilliance, Alpha’s photogenic precision, and Walkman(R) ’s audio purity.

Cinematography aside, do you find yourself zoning out after work while commuting home?

Master the silence with the new noise-cancelling headphones WH-1000XM6, crafted to block out all noises so you can get your well-deserved snooze.

Aspiring vloggers, I’ve got you.

Master the art of content creation with the Sony ZV Series, a line of cameras designed to be compact yet powerful. They’re also simple to use, so there’s no more excuses for procrastinating on your YouTuber journey.

It is a little early, but celebrate Singapore’s 60th Birthday with Sony’s S$60 deals and stand to win prizes of up to S$3,000 in a photo contest.

If you’re a hands-on individual, you’ll be excited to find out about their store-only creative workshops. Guided by professionals, learn more about cinematography through their various lessons.

Fastest fingers first, so register here before slots are filled.

P.S. Enjoy extra perks when you sign up for My Sony Rewards — get welcome vouchers, double the points for every purchase, a free gachapon play, movie tickets, movie merch, and other attractive prizes.

Get ready for an unforgettable experience to Master Your Senses at these roadshows across Singapore. Discover exciting promos, hands-on experiences, and savings of up to S$3,000.