If you’re someone who loves to stock up on products in Malaysia and bring them across the border, this warehouse in Johor Bahru is the perfect hidden spot that serves as a wholesale supermarket and homeware store!
Let’s be real, with the 9% GST hike implemented this year, our economy has never been this inflation-coded and day by day, we are feeling the pressure on our finances.

Enter Rainbow Live Online and their ingenious concept of importing products from countries like China, Taiwan, South Korea, and even Japan, to sell them at wholesale prices. Truly a lifesaver!

Don’t be fooled by the building’s facade though, as the warehouse occupies a large surface area inside to accommodate the large variety of products that Rainbow Live Online carries.

First off, of course, is the amount of grocery items that they offer such as international snacks like these CROWN Korean coffee biscuits. Perhaps some of you would be familiar with this snack, after all Couque D’Asse is pretty hilarious for us native English speakers…

Nevertheless, I’ve seen many people rave about these snacks, especially these Honey Butter Chips and how popular they are in South Korea, so this is something to add to your must-buy list!

If you’re into cup noodles like me, then hold on to your seats because I am bringing good news.
These Chinese ban mian cup noodles look so good and I don’t know about you, but I have never seen these cup noodles around before so I’m dying to try.

You have seen tom yum noodles, but have you seen these Seafood XO Sauce and Guizhou Spicy Bean Sauce cup noodles? Because I haven’t!
There are many more of these unique cup noodle flavours present around Rainbow Live Online’s warehouse and most of these are special edition cup noodles from China or Taiwan.

Don’t worry though, there are also recognisable snacks available here such as Lays Potato Chips in different flavours — even some that are not available locally such as Umikichi!

With Chinese New Year coming up, rest assured as you’ll be able to stock up on festive snacks such as pineapple tarts, kuih bangkit, hae bee hiam rolls, and more. Now, you won’t have to scramble all over the place to stock up on snacks for hosting.

What is more synonymous with Chinese New Year than hotpot? Yes, they even have instant soup bases that you can add to your hotpot for an extra flavourful experience.

If you’re wondering about the prices, most of the grocery items are pretty affordable with some things even reaching to as low as S$0.08 (RM0.30) per piece, like these snacks!
See, super worth it right?

Aside from the wide variety of food, Rainbow Live Online also has apparel, household items, and more as part of their product list.

They even have beauty products for hair care, body wash, and shower care! This place is starting to sound like Watsons, Fairprice, and Giant all rolled into one.
Has Rainbow Live Online managed to captivate you yet? I know I have been charmed into wanting to check this warehouse supermarket out. With the convenient buses between JB and Singapore, heading over to JB has never been more efficient!
Will you drop by as well?
Rainbow Live Online
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📍 No.12, Jalan Gemilang 5, Taman Perindustrian Cemerlang, 81800 Ulu Tiram, Johor, Ulu Tiram, Malaysia
🕒 10.30am–6pm (Daily)
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