The 12.12 season is back, bringing some of the biggest fashion, beauty, and home deals of the year. From cult-favourite brands to everyday essentials, these discounts span online and physical stores. Whether you’re refreshing your wardrobe or picking up gifts, here are the best sales to save now.
Fashion
Tommy Hilfiger
A mega sale from the Tommy Hilfiger brand, a large number of shoes, bags and accessories are now priced at 50% off. For the men, shop signature wallets, iconic shirts and polos, and accessories like hats and slings that start from S$39.50. For the ladies, look for the Tommy Hilfiger jumpers, button shirts, and skirts, which also start from S$39.50.
For those making bigger purchases, Tommy Hilfiger is also having a promotion where you can gain a further discount of 22% if you purchase three or more items.
This 12.12 sale applies to both their physical stores and online shop.
Shop the sale here.
Charles and Keith
Known for their dainty footwear and accessories, Charles and Keith’s 12.12 sale includes shoes as low as S$26.90 and pouches as low as S$23.80. As for bags, enjoy up to 50% off their canvas bag series and charming metallic ribbon bags.
On top of this sale, Charles and Keith Gold Members can get 10% off already discounted items, and students can now create a Charles and Keith student account to enjoy a 10% discount across items all year round.
Shop the sale here.
Zalora
A platform that can never be too overrated, Zalora’s 12.12 sale prices never cease to amaze, with 50%–80% off the majority of items.
In addition, a special super flash sale event will occur daily at 12am, 12pm, and 6pm, presenting mega sale prices from various brands. Highlight brands include Polo Ralph Lauren for up to 30% off, Lacoste at up to 60% off, and various fashion apparel to be dropped with a 90% discount.
For Zalora VIP members, enjoy stacked deals up to 60% off selected brands, and further discounts.
For more super flash sale event details and calendar, find it here.
Shop the sale here.
Beauty
Sephora
With products up to 60% off, Sephora combines the year-end sale with this 12.12 period. You can anticipate deals from brands like Drunk Elephant, Fenty, and Glow Recipe; buy 3 get 1 promotions across the curated Sephora Collection, and more.
Items in this sale comprise make-up products and tools, skincare, fragrances, and much more.
The Sephora 12.12 sale will start on 11 December 2025 at 10am.
Shop the sale here.
Olive Young
One of our favourite Korean beauty resellers, Olive Young, is having a sale including all products from their Global Best Sellers list. Enjoy up to 77% off selected items from brands such as Mediheal, Beauty of Joseon, UNOVE, Round Lab, and Torriden—the consistent podium items from Olive Young.
While this is not a specific 12.12 sale, the period falls perfectly under our sale season, and is too good not to mention!
Shop the sale here.
Beauty Fresh
Full of feminine products from perfume to creams, Beauty Fresh’s sale items start from S$12.12 this season.
While shopping on their site for discounted perfumes, lotions, and makeup products, make use of Beauty Fresh’s shop feature which compares retail and Beauty Fresh’s prices in real time.
Based on personal calculations, we have seen items priced up to 50% off, so with enough browsing, you’re bound to find a good deal.
Shop the sale here.
Fitness
Nike
This 12.12 season, shop Air Forces, Dunks, accessories, and apparel up to 45% off at Nike. This sale is also applicable to children and junior items, with shorts below S$20 and junior footwear at S$29.90.
For adults, you can expect the Nike Slides to reach as low as S$29.40, covered shoes at S$49, and NikeCourts that start from S$53.40.
Shop the sale here.
JD Sports
JD Sports brings their best game yet to the 2025 year-end sale, coinciding with the 12.12 end 50% off this year-end sale. Anticipate up to 50% off Nike, New Balance, and Asics; Puma 9-T shoes under S$50, and Adidas Gazelles under S$85.
To top off the attractive JD Sports footwear deals, the Adidas Samba, now back in trend, is on sale for S$95.40—originally at S$159.
Shop the sale here.
Decathlon
While Decathlon is not holding a 12.12 sale, they have deals going up to 80% storewide from swimsuits to sports equipment.
Shop the sale here.
Shopping Platforms
Shopee
Celebrating Shopee’s 12.12 birthday, the platform has released an exclusive sale calendar, featuring popular items priced at either S$1.20, S$12, or S$120. Find Stanley cups as affordable as S$12, the Ninja Speedi Rapid Cooker for S$120, and other value items for similar prices.
These birthday deal drops will start on 11 December 2025 at 8pm, and happen once more on 12 December at 12am, 12pm, and 8pm. Redeem special vouchers with 15% cashback, or up to S$22 off with a minimum spend.
For our readers, use our exclusive code <SHPXCF1212DEC> from 11 December 2025 to 19 December 2025 to get 16% off products in your cart with a minimum S$30 spend! This code is redeemable to the first 100 users throughout the promotion period.
Shopee will also be releasing daily deals and vouchers at various timings until 19 December 2025. For more details on their flash drops, you can view their sale page here.
Shop the sale here.
Lazada
Similar to Shopee, Lazada is hosting a mega 12.12 sale. From home goods to little knick-knacks, you’ll find a discount for every item. Find items as low as S$1, with discounts of 80% off selected items.
The Lazada 12.12 sale will end on 14 December 2025. Find out more details about the Lazada sale here.
Shop the sale here.
Home Goods
Ikea
From 12 December 2025 to 14 December 2025, enjoy up to big discounts on IKEA furniture and family items. Products range from cupboards, tables, chairs, storage, and more— and have been teased to have discounts as high as 50% off.
For those curious about the discounted prices to be revealed on 12 December 2025, you can gain an early preview of IKEA’s 12.12 prices by signing up to become an IKEA family member for free.
These prices are available online and in physical stores, and you can add items online in your cart to check out on 12 December 2025 until 14 December 2025.
Shop the sale here.
Loft Home
Although not a mainstream furniture brand, Loft Home’s 12.12 sale is not to be missed for home goods lovers. While on the pricier end, this sale serves as a chance to get their quality items for up to 60% off.
Their contemporary and chic decors are what I look forward to this sale period because not only are they rare, but they are finally affordable for me to achieve my dream cosy room.
Shop the sale here.
With so many brands rolling out major markdowns, this 12.12 sale season promises some of the year’s most exciting bargains. Whether you’re shopping for yourself or getting ahead on festive gifting, these deals won’t last long—so add to cart, check out fast, and enjoy the savings while they’re here.
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